Generative Design Team
Mahdi Soheyli Fard
Founder and Director of Integrated Engineering
Mahdi is graduated from Imam Reza International Art & Architecture. He’s been working on Integrated Engineering for 6 Years both in professional and academic cases. Now the main idea of first integrated network of Professionals has been based upon these experiences. He is also challenging Iranian Architecture Functional Paradigms by Algorithms inside Parametric Approach.
Amir Maleki
Co-Director of Generative Design
Amir is an expert architect in traditional Iranian architecture. The feature of his character making him special is the view sight he has on special architectural approach from past to present toward future. He is working on exploration through the ideas which masters used to work on to add it up to generative design procedure. The main idea of his works is to use AI to make these unique timeless definitions implemented for future of designing.
Homa Parmoun
Co-Director of Generative Design
Homa is one of those architects who can decode any details from a complex process. The main project she is working on is to have traditional Iranian architecture as a source for investigation through elements, their relativities and how they became together as system working amazingly efficient. She is expert at reconstruction from what has been missed from general concepts to tiny elements. Homa also is leading the project linked to generative design and using AI beside.